Parm Chohan

Service Description

Parm is the force behind Conquer Leadership, a leadership development and personal growth company built around one core mission: solving the problem of potential. He believes—deeply—that people are far more capable and powerful than they give themselves credit for. His work exists to help them tap into that potential and change the trajectory of their life and career. As a leadership and development consultant, Parm works with aspiring and established leaders to elevate performance through leadership development, team building, and coaching. His approach blends mindset, behaviour, communication, and accountability—creating measurable improvements in collaboration, engagement, and organizational culture. When teams work with Parm, they don’t just learn—they transform. Parm’s background gives him a rare and powerful blend of experience. He is a Learning & Organizational Development Consultant at Trillium Health Partners, a long-standing Maxwell Leadership Trainer, Speaker and Coach, and the creator and host of ConquerCast. With more than two decades working across communications, leadership development, public sector organizations, non-profits, and corporate environments, he brings both strategic depth and practical insight to every engagement. He also contributes to leadership education as a Teaching Assistant in the Leadership, Persuasion and the Successful Executive course within McMaster University’s Master of Communications Management program. A communications strategist at heart, Parm understands that leadership isn’t just about action—it’s about impact. He helps organizations craft and execute communication strategies that position them as industry thought leaders and meaningfully engage their audiences. As a passionate advocate for diversity, equity and inclusion, he pushes beyond conversation and into tangible, practical action. His top strengths include Executive Coaching, Life Coaching, Leadership Development, Team Leadership, and Team Building—but his true superpower is helping people become who they were always meant to be. When Parm is not supporting leaders, teams and organizations, he’s usually at the gym, watching professional wrestling, or enjoying a large poutine. Be sure to ask Parm about his very specific poutine order, and the only two spots he goes to.